It's features

 
Do you want to know more about the high paying keywords in your market segment? Check out our latest Keyword Bid Price Tracking Tool. More keywords to watch!
  

In order to cope with different challenging tasks, Google serach engine has two important features to improve your query relevancy.

First, it makes use the link structure of the Web to calculate a quality ranking for each web page, and this ranking is called the PageRank of the page.

Second, Google uses link to improve the search quality of the results.

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