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With the latest version of Messenger, you can now bring Bing into your conversations in a few exciting new ways.

The first way you will be able to do this is through contextual linking. When a term is recognized, a green dashed line appears under that term. When you click on that word, you are given links from Bing to websites, photos, and videos which you can add to your conversation.

Some of the categories of content that Messenger and Bing recognize include:

· Brands

· Bands and Singers

· Places

· Famous Movies

· Famous people

The other way is to use the information from Bing as a search and share experience.  You are able to add content that is indexed and searched by Bing directly into your conversation. Let’s say you want to share a video with a friend you are having a conversation with over IM, below are the steps to embed the video:

· From the IM toolbar you select: Share video from Bing.

· Enter your search term in the Bing search box

· Click the magnifying glass

· Pick the video you want to share

Now you can share information from Bing right inside your Messenger conversation. You can download the Messenger Beta for Windows 7 and Windows Vista here. So, give it a try and let us know what you think.

For more information on this and some of the other new Windows Live Messenger features make sure to check out their team blog post.

Kristin Meldahl - Bing

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Over the last two years, the AdSense team has offered the powerful Google Custom Search Engine (CSE) product as an improvement over the original AdSense for search. After some recent improvements, we're now ready to retire the older version of AdSense for search. If the Google logo on your search results page reads "Powered by Google" instead of the newer "Google Custom Search" then you haven't yet upgraded to the newer version. The new AdSense for search with CSE is available in your account, and we encourage you to make the switch by updating your code as soon as possible.

AdSense for search with CSE gives you more control over your search results without changing how you earn money showing AdSense for search ads. For example, with the new version, you'll have access to advanced features like refinements and promotions. Our team has developed a number of updates and improvements during the past few months, and you can access more advanced features at www.google.com/cse.

Your existing AdSense for search box will continue to work normally for a few more months, and we'll be sure to update you when we retire this version. To take advantage of the benefits offered by the new version of AdSense for search and ensure you don't miss any revenue during the transition, we encourage you to update your code now. You'll just need to regenerate your AdSense for search code by signing in to your account and following these instructions:

1. Visit your "AdSense Setup" tab and select "AdSense for Search."
2. Select the sites you'd like your users to be able to search across (Learn More).
3. Customize the look and feel of your search engine results.
4. Update the code on your website.

For more information about AdSense for search with CSE, please visit our Help Center.

Posted by Katrina Kurnit - Inside AdSense Team

Last month, we had the pleasure of announcing that, in conjunction with Apple, Bing would be included as one of the search engine choices within Safari.

Today, we’d like to introduce our first extension for Safari: Bing Highlights.

Bing Highlights brings intelligent, contextually sensitive information to the web pages you’re reading. Using it is easy: just highlight text on a web page. Bing Highlights will recognize interesting information (or “entities” in information science-speak) and offer you some smart choices.

For example, here’s what may happen if you highlight a U.S. formatted address:

You can interact with the map in the pane, and get driving directions.

If you highlight some text in a foreign language, you can get translations. You can even hear the text spoken by clicking on the icons.

You can also get up-to-date flight status information by highlighting a flight number:

And, of course, you can easily get search results from Bing for any text that you select. This extension helps bring the power of Bing one step closer to your fingertips.

Click to download Bing Highlights from Apple’s Safari Extension Gallery. It works with Safari 5.0.1 or newer, for both Mac and PC.

Creating this extension was fun, and we are excited to continue working closely with Apple in bringing visually compelling Bing experiences to Safari.

On behalf of the entire Bing Highlights team, I hope you enjoy our product!

Dennis Cheung – Bing, Senior Program Manager Lead

Google Analytics is not only useful for tracking the unique visitors to a website you can also use it for setting goals and even tracking your most popular content. In fact one of the least common but more important uses of Google Analytics is visitor profiling and benchmarking analysis. This article will explain how and why to do this....
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What do pool sharks, fancy flowers, sassy hair do’s and spooky fish all have in common?

They’re all part of a stellar line up of new casual games that can be found on Bing – available right in the Bing entertainment browser! Earlier this summer Yusuf mentioned casual games were part of our new entertainment experience on Bing and these new games are just one more way we are continuing to expand and deepen your online gaming experience.

The search for free games is on with the addition of some of our favorites including Belle's Beauty Boutique, Carniball, Fishdom Spooky Splash, Jigsaw, 8 Ball Champion, Pyramid Solitaire and Gardenscapes. 

We love gaming with our friends on Bing.  It’s a fun and easy way to get the latest real-time Facebook feeds and compare gaming scores, all while playing the best free casual games!  Just search, click and play! 

Alejandro Cabrera – Group Manager of Social & Casual Games

Your opinion matters to us! So we’ve put together a short survey so you can tell us how we're doing, and what you'd like to see more of on the Inside Adsense blog. We hope you'll take the time to let us know what's on your mind -- click to give us your feedback.

If you’re keen on letting us know how you feel about our product and support, remember that you can opt-in to receive invitations to test new features, surveys about Google AdSense, and heads up about opportunities to provide feedback about your experiences by email. To do so, log-in to Google AdSense and visit the settings page under the 'My Account' tab, edit your 'Email Preference' by checking the box next to 'Google market research,' and click 'Save Changes.'

We look forward hearing from you!
Posted by Natalia Niznik - Inside AdSense Team

Comparison shopping has been around for ages and all of us do it. Whether checking different stores to compare prices or reading reviews on various products, there’s just something about getting the best deal on the best product that validates the entire shopping experience (or maybe that’s just me).  As more and more activities become mobile, comparison shopping is as well. In fact, research shows that 56% of iPhone users compare prices when shopping on their phone. With the recent update to the Bing iPhone app we’re excited to make comparison shopping with your phone even easier with the new camera scanning feature on the Bing for iPhone app. 

Haven’t tried it yet? Let’s walk through it.

1. From the homepage of Bing, click the camera icon to launch the feature. 

2. Point your camera over a barcode; and for books, music, movies, and video games, position the camera over cover art and tap to take a photo.

3. When Bing gets a match, you’ll see “1 result” in the lower corner. 

4. Click on that thumbnail to see product information like descriptions, reviews, prices, and links to merchant websites.  You can even click through to participating merchants to buy the item.

This new barcode scanning feature makes it easy to comparison shop for your favorite products while on the move.

 

With Bing on your iPhone, we save you time from typing, doing product searches and price comparisons and helps you make better informed shopping decisions.

Enjoy!

Andy Chu -  Bing for Mobile

AOL s current deal with Google to provide search throughout its sites expires on December 19. Will the company continue to use Google That s not a foregone conclusion. In fact it s not even certain that AOL will use only one search provider going forward....
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In the last video of this series, Evanne, a member of the Partner Development team, talks about her favorite Google perk, her obsession with music, and an important tip she’d like to share with all of you.

We hope you’ve enjoyed learning more about what goes on behind the scenes in AdSense. If you have feedback on this series, or ideas for future series, we’d love to hear them so please leave us a comment!



Posted by Katrina Kurnit - Inside AdSense Team

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